About Nicee Trading


The business environment is constantly changing. Processes and legislation keep getting more en more complex, customer preferences and attitudes keep evolving and there is increasing environmental pressure on construction and real estate projects. NICEE TRADING is maintaining composure by connecting. We are proactive in offering our clients in the Real Estate and Construction sector suitable advice that best achieve their requirements and goals in the form of a product or a total solution. For this purpose, we continually seek the three-part: People, Knowledge and Product. This connection is central throughout our organization and the channels we design.  This way we go for a pragmatic and creative approach to create added value for our clients. Lasting relationships are the lifeblood of our business.


Nicee Trading goals and objectives are to be a healthy successful company that stands out from all other companies by providing services to clients who value diligence, resourcefulness and creativity in a partner. We recognize our primary asset is people. To be successful, NICEE TRADING must be a rewarding place to work. We provide opportunity and encouragement to help our people reach their potential. We believe in high-quality, cost-effective projects, which we consistently make possible to remain true to our founding values of quality, honesty and hard work. We “do the right thing.” NICEE TRADING is a business based on trust. We work with our clients as a team. Mutual respect provides the foundation for our success.


Nicee Trading objective is to expand upon loyal clients as we continue to achieve client satisfaction and profitability. We help projects achieve success.


Staff Members


Kin Ping Cheung is the Chief Executive Officer. Prior to the Nicee Trading, Mr. Cheung held various positions in Civil Engineering and Architectural offices and started working for different construction companies as a project manager from 1991. Became executive director at general contractor Hillen & Roosen, department of renovation and restoration in Amsterdam and held the position of executive technical director at general contractor HKL in Rotterdam.
Mr. Cheung earned a degree in Civil Engineering from Amsterdam University of Applied Sciences. He was chairman at Foundation The Chinese Bridge for 10 years.


Sema Sari is Executive office manager in Turkey for Nicee Trading and is in charge of the sales department and responsible for implementing marketing and advertising campaigns; tracking sales and development data; maintaining promotional materials, databases and preparing reports. Mrs. Sari also keeps in contact with potential trade clients as well as helping the development team with new acquisitions. Prior to joining Nicee Trading in 2013 Mrs. Sari was employed as a Foreign Trade Coordinator with Group Seka where she was responsible for import/export procedures and coordinating the construction companies of the Group in Africa and Iraq. Furthermore her prior experience includes working as executive and administrative assistant with various construction companies. Mrs. Sari has a BA degree in Political Sciences and Public Administration from the Faculty of Economics and Administrative Sciences of Marmara University in Istanbul.